Apegroup

Apegroup is an agency in Stockholm that focuses on digital product development. I joined them as a Design Director to help them lead design work for the clients. My time at Apegroup gave me the privilege to work with a lot of different clients such as IKEA, Holmen, Autoliv and Espresso House to name a few.

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Espresso House already had a mobile app but only for loyalty offers, we helped them to design and build an order-and-pay feature in their app. I led the design process for this client where we created customer journeys to understand the context, built and tested prototypes and finally built the new feature.

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I also got the chance to lead the design work for a project for IKEA where we prototyped and build new digital tools for their activity based office. This work resulted in a range of different tools that could help IKEA to be more productive in their new offices.

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I was the design lead for a design project for redesigning the digital channels of Holmen. This included new concepts and websites for Holmen, Holmen Skog, Holmen Paper, Iggessund, Holmen Lumber and Holmen Energy.

Portfolio of Marcus
Johansson